Ofcom could impose measures to protect consumers from unexpectedly high phone bills, if operators do not move to educate consumers about so-called 'bill shock'.
The regulator said it is working on an action plan with the industry to introduce measures to help consumers that have been hit with high bills. The most common cases of bill shock are through exceeding tariffs, downloading data or having their phones stolen. The regulator said consumers have low levels of awareness about how to protect themselves from high bills.
It said operators should do more to help customers avoid bill shock and warned: 'If these [measures] do not sufficiently reduce consumer harm, Ofcom may consider mandatory options to tackle the problem.'
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